Liz Hixson

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Answering on behalf of New Incentives.

We provide small cash incentives to encourage childhood vaccinations in northern Nigeria, an area with some of the highest under-five mortality rates and lowest vaccination rates in the world.

We are currently working to fill a $30.5 M funding gap so that we can reach an additional 1.9 million infants and protect them from deadly diseases like measles and pneumonia. You can learn more about our future plans here.

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Having worked in the traditional, local non-profit setting for nearly a decade before joining the EA world last year, I appreciated the thought you put into this article particularly surrounding hospitality and partnerships!

I also think that EA organizations can get SO bogged down with data, that we forget that we're still human and that we are wired to resonate with stories. I think we could glean some aspects of storytelling from traditional non-profits—the story of one individual served brings context and power to our impressive numbers.